Lexus Vietnam
Vietnam Motorshow 2018
The main task is to create a special brochure for Vietnam Motorshow 2018 featuring all models available for the market, with new design that reflects the brand's spirit and is relevant to the newness of this year.
There were also tasks such as writing description for F&B menu to, connecting the innovative culinary with luxury lifestyle of Lexus customers.
Another copywriting task was writing the opening speech in both English for Lexus Regional Representative and in Vietnamese for the MC of the event. Please click here to see the full speech.
Food & Beverage Menu
Not just the brochure to introduce all models available in Vietnam, we also support all materials delivering at the Motorshow to be consistent with Lexus' language and image, from representative speech, information display, to the special food and beverage menu to serve our guests.
